Friday, August 26, 2011

Is Online Marketing Disguised as Games Making Kids Obese?

A new policy statement by the American Academy of Pediatrics (AAP) says interactive marketing of junk food online may be contributing to child obesity. This video shows examples of how companies are reaching kids online. Companies are using social media and interactive marketing to promote unhealthy behavior. How is public health using social media and interactive marketing to reach kids and their parents to educate and inform about healthy behaviors?

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